StubHub × Golazo
Collaborated on a 30-second campaign for StubHub and Golazo that used animation and visual effects to transform an everyday environment into an immersive soccer fantasy. Working closely with the writers during concept development, I helped shape a creative approach that maximized visual impact while remaining within the project's production budget. Through style frames and visual development, I established a direction that balanced live-action storytelling with imaginative animated elements.
From concept through final delivery, I contributed to animation, compositing, and art direction for the campaign's 3D assets. By blending motion graphics, visual effects, and dimensional design, the spot seamlessly brought the excitement and spectacle of the game into the room, creating a playful and memorable branded experience for soccer fans.
Project Highlights
30-second branded campaign for StubHub and Golazo
Collaborated with writers on concept development and creative strategy
Developed style frames and visual direction to secure project approval
Created animation and visual effects compositing
Provided art direction for 3D design and animation elements
Blended live action, motion graphics, and 3D visuals into a cohesive experience
Designed within a constrained production budget while maximizing creative impact
Motion Design, Art Direction, Visual Development, Compositing, 3D Creative Direction
Role
Concept Development
Style Frame Design
Motion Design
Animation
Compositing
3D Art Direction
Visual Development